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Fire and Ice

Inspired by the Albertan landscape and slated to open Spring 2019, JW Marriott ICE District will be Edmonton’s first luxury hotel in 30 years.

Edmonton, Alberta

Land of Contrasts

From prairies to mountains, summer to winter, Alberta is a land of contrast. JW Marriott has been designed to reflect this diversity, exuding sophistication, strength, and a sense of pride in being Canadian, Albertan, and Edmontonian. Fire and Ice were selected as the defining design elements to weave through the hotel. They’re evident in the icy-blue marble floors, its skating rink coolness juxtaposed against towering vertical elements highlighted in glowing brass details. On the walls, crystalline white pops against glimmering metal screens. Natural materials and neutral textiles provide depth and texture throughout the public spaces, while more colour is incorporated on higher floors. Oilers blue is used as an accent colour in the guest rooms and gym areas – sure to make the hotel a hit among the city’s adoring sports fans.

Edmonton's Luxury Destination

The new JW Marriott will provide Edmonton with an unprecedented level of luxury, and is attracting an international audience to enjoy all the city has to offer. The hotel not only caters to out-of-town visitors but provides services and amenities for locals to use as well. In this way, the hotel is contributing to the greater wellbeing of the Edmonton community. DIALOG’s scope of work includes structural design for the whole building, comprised of the JW Marriott Hotel on the podium up to the 23rd floor and the residential suites above. DIALOG is the exclusive interior designer and architect for the hotel, which includes: lobby, reception, concierge and elevator lift areas, three restaurants and bars, gym, spa, conference, meeting spaces and ballrooms, and 346 guest suites.

A Part of the Action, yet Apart from the Fray

JW Marriot sits at the centre of ICE District and its hospitable ground floor encourages the public to enjoy the space pre-or-post game. An inviting central bar is enclosed by vertical fans, creating a sense of intimacy in the large space, while ample seating is arranged throughout, offering a variety of lounging options ranging from lively and public to more hushed and secretive. Access to the guest reception, concierge, and guest suites are off to the side away from the action. This makes the hotel accessible to the public while offering privacy to overnight guests. In this way, the hotel is very unlike other Canadian luxury properties because the hotel itself is part of the public realm and not exclusive to only those who can afford to stay there. Visual cues communicate that certain areas are accessible, while others are more private. Golden lattice work details are lightly reminiscent of gates, and their placement at the entryways of the guest areas offer an intuitive form of wayfinding. As guests move from the public to private realm, spaces become smaller and more intimate.

Project facts

Client: ICE District Joint Venture Inc.
Services: Interior Design, Architecture, Structural Engineering for JW Marriott Hotel - Parkade P1 and P1A/Podium (levels 1-5), Hotel Levels 7-22.
Completion: Spring 2019
Size: 384,000 sq ft | 35,675 sq m
Collaborators: Builder - PCL; Envelope - Hariri Pontarini Architects
Program: lobby, reception, concierge, 3 restaurants, 3 bars, meeting and conference spaces, 2 ballrooms, spa, gym, 346 guest rooms